This guide is intended to help persons employed in the hotel and catering industry to improve their customer relations skills. The following topics are discussed: the importance of customers and good customer relations in the hospitality industry; what customers want; what employees in hospitality occupations can give customers; and importance of…

A sanitary survey is an onsite inspection of a public water system by competent personnel who use a standard form, procedure, and method to survey the effectiveness and maintenance of the system and to determine its ability to provide continuously safe water to the consuming public. This text, developed as an aid to providing instruction on how to…

This instructor guide for a unit on promotion in the PACE (Program for Acquiring Competence in Entrepreneurship) curriculum includes the full text of the student module and lesson plans, instructional suggestions, and other teacher resources. The competencies that are incorporated into this module are at Level 2 of learning--planning for a…

This instructor guide for a unit on selling in the PACE (Program for Acquiring Competence in Entrepreneurship) curriculum includes the full text of the student module and lesson plans, instructional suggestions, and other teacher resources. The competencies that are incorporated into this module are at Level 2 of learning--planning for a business…

This module, one in a series of 127 performance-based teacher education (PBTE) learning packages, focuses on specific professional competencies of vocational teachers. The modules are suitable for the preparation of teachers and other occupational trainers in all occupational areas. This module on the promotion of vocational programs for…

"Alaska's Image in the Lower 48," is the theme selected by a Blue Ribbon panel of state and national leaders who felt that it was important for students to explore the relationship between Alaska's outside image and the effect of that image on the federal programs/policies that impact Alaska. An overview of Alaska is presented first in…

This combination curriculum and workbook, which was originally developed for use in a training workshop, is intended to assist adult educators in learning to market their adult literacy programs. The first chapter reviews basic marketing concepts (the definition of marketing, 10 truths about marketing, marketing versus promotion, steps in…

This instructor guide for a unit on business promotion in the PACE (Program for Acquiring Competence in Entrepreneurship) curriculum includes the full text of the student module and lesson plans, instructional suggestions, and other teacher resources. The competencies that are incorporated into this module are at Level 1 of learning--understanding…

This individualized, competency-based unit on promoting business, the 13th of 18 modules, is on the third level of the revised Program for Acquiring Competence in Entrepreneurship (PACE). Intended for the advanced secondary and postsecondary levels and for adults wanting training or retraining, this unit, together with the other materials at this…

This study guide is intended for use with the separately available entrepreneurship education text "How To Set Up Your Own Business." The guide includes student exercises that have been designed to accompany chapters dealing with the following topics: determining whether or not to set up a small business, doing market research, forecasting sales,…

Designed for use by public participation coordinators in natural resources planning, this manual provides information to aid in the development of a coordinated planning strategy by defining reasonable program goals and following through by selecting appropriate means and methods. In a discussion of the orientation stages of public involvement…

This module is intended to help guidance personnel in a variety of educational and agency settings increase their skills in planning, implementing, and evaluating community involvement and public relations activities as a part of an overall career guidance program. The module is one of a series of competency-based guidance program training…

This trainer's guide is intended to assist supervisors of work-based career training projects in teaching students the procedures of conducting the MOT (Ministry of Transportation) Test (Great Britain's motor vehicle inspection test) and dealing with the customers on whose cars the inspection is performed. The guide is one in a series of core…

This three-part curriculum for entrepreneurship education is primarily for postsecondary level, including four-year colleges and adult education, but it can be adapted for special groups of vocational teacher education. The emphasis of the eight instructional units in Part III is operating a business. Unit G focuses on community relations. It…

This module on promoting leisure is intended to give an understanding of the methods that can be used to market leisure products and services and how to plan the marketing of leisure. The material is presented in a self-instructional format in seven sections. At the beginning of each section is a statement of the objectives that will be achieved…