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Deifell, David C. – Communication Teacher, 2007
This article presents a public speaking assignment that takes the study of rhetoric seriously. First, it shifts the approach from the common typology of informative, persuasive, and ceremonial speeches toward forensic, deliberative, and epideictic rhetoric. Second, this assignment takes rhetoric seriously by generating the understanding that all…
Descriptors: Public Speaking, Assignments, Rhetoric, Rhetorical Invention
Lemesianou, Christine A. – Communication Teacher, 2007
Today's communication and information environments create an immense amount of clutter for consumers, but a well crafted advertising campaign can differentiate an organization from its competitors. Persuasion in Advertising is a critical assignment where students apply Aristotle's and Cicero's persuasive techniques to a specific advertising…
Descriptors: Advertising, Organizational Communication, Persuasive Discourse, Public Relations

Bacon, Nora – English Journal, 1985
Describes writing assignments that other teachers may wish to present in their classes on women's issues. (CRH)
Descriptors: Assignments, Content Area Writing, Higher Education, Instructional Materials