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Grow, Gerald – 1996
A literature review traced a major theoretical shift in the understanding of how people read--from the passive reader who receives and decodes information to the strategic reader who actively chooses what, when, and how to read, reads interpretively, and interprets a text (such as a newspaper article) as an organized structure. The result is a…
Descriptors: Audience Awareness, Cognitive Processes, Higher Education, Journalism Education
Pailliotet, Ann Watts – 1997
Connecting visual and print literacies in the classroom can bridge distances in students' experiences, because all literacies are complementary and interdependent. This article discusses this rationale for connecting students' communication experiences in and out of classrooms to foster relevant literacies needed in contemporary society. Next it…
Descriptors: Advertising, Cognitive Processes, Communication (Thought Transfer), Critical Thinking