The primary objectives of this manual are to provide enrollment forecasting practitioners with guidance about the use of specific forecasting techniques and procedures and to foster greater understanding of these important planning tools. In addition to general discussion of such topics as accuracy, uses, assumptions, and data requirements, the…

Traditionally, the most commonly used methods of forecasting school enrollments have been those that looked to the past for a picture of the future. In restricting the forecaster to projections of past trends, the "percentage survival" technique ignores a host of current trends implicit in a changing society. A second problem with most…

Enrollment management includes the processes and activities that influence the size, shape, and characteristics of a student body by directing institutional efforts in marketing, recruitment, admissions, pricing, and financial aid. Institutional research plays an essential, if not the key, role in enrollment management. This report discusses the…