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Virginia Polytechnic Inst. and State Univ., Blacksburg. Div. of Vocational-Technical Education. – 1977
This self-instructional module on merchandising is the eighth in a set of twelve modules designed for small business owner-managers. Competencies for this module are (1) identify the elements of a balanced merchandise plan and (2) implement a workable plan to meet the needs of a business. Provided are information sections on the elements of a…
Descriptors: Administrator Education, Business Education, Business Skills, Competency Based Education
Virginia Polytechnic Inst. and State Univ., Blacksburg. Div. of Vocational-Technical Education. – 1977
This self-instructional module on developing your sales promotion plan is the fifth in a set of twelve modules designed for small business owner-managers. Competencies for this module are (1) describe the role of advertising, display, and personal selling in a sales promotion plan and (2) develop an effective sales promotion plan which…
Descriptors: Administrator Education, Business Education, Business Skills, Competency Based Education
Clis, Pat; And Others – 1977
This instructional module on fashion merchandising is designed as a guide for secondary education teachers who are helping twelfth grade students develop occupational competency for entry-level positions in fashion-related jobs. An introductory section covers module goals, career opportunities and employment demands, administrative considerations,…
Descriptors: Behavioral Objectives, Career Development, Clothing, Course Content