Illustrates how basic principles of marketing and strategic market planning can be applied to libraries and discusses some concepts of strategic planning (organization mission, objectives and goals, growth strategy, program portfolio plan) and marketing (opportunity analysis, target market selection, marketing mix strategy, marketing systems…

Provides a model with which to view the instructional process and the teaching activities within it. Presents a flow chart to aid information on improvement of instruction. Stresses the importance of viewing improvement as a continuous process and utilizing feedback. (SMB)

The purpose of this paper is to present a systems approach to career selection. Although primarily intended for counseling adults, it should also be applicable to high school and college level individuals. The systems model identifies three groups of individuals who need career counseling: (1) program-selected individuals; (2)…

The flowcharts and computer programs prepared for use in conjunction with the Procedures Manual for the Student Accountability Model (see JC 740 394) are presented. The programs provide an illustration of how one district applied the flowchart to its own hardware capabilities. The flowcharts are: Assign Course Priority, Assign Student Major,…

These guidelines for communicating effectively the details of computer model design and operation to persons with varying interests in a model recommend the development of four different types of manuals to meet the needs of managers, users, analysts and programmers. The guidelines for preparing a management summary manual suggest a broad spectrum…

This manual presents a self-instructional program designed to acquaint educators with general systems theory as it applies to instructional development practices and the diffusion of instructional innovations. It is also intended to provide an intellectual and emotional frame of reference for individuals undertaking instructional development…

Examines factors affecting selection and development of computer simulations, including type of learner, simulation formats, instructional purposes, learning outcomes, fidelity, learning stages, and logistical issues. A flowchart model and set of prescriptions to help designers arrive at specifications for an instructional simulation are…

This plan for a college-wide participatory governance system at Cuyahoga Community College (CCC) was formulated on the basis of a review of the literature, interviews with leading authorities in the two-year college field, and site visits to six other urban multi-campus community colleges to review their governance systems. This document presents…