Intended to guide local high schools in the development of an orientation program for incoming freshmen, this booklet in a question/answer format presents the needs of such a program, the program goals, a step by step development plan, and a list of suggested resources. The guide also explains how to implement and evaluate the program and points…

The sole purpose of this book is to provide a primer or "how-to" resource for new or seasoned enrollment managers. Its core chapters are practical applications of Strategic Enrollment Management (SEM) best practices. While incorporating some secondary source referencing, the dialogue primarily outlines how making some basic adjustments to business…