As obtaining education funding becomes increasingly competitive, family literacy programs must communicate their message of success to receive public and private funding and support. A critical component of educational excellence is parental engagement, but how do communities and schools effectively implement parent engagement and family literacy,…

Living in an information age, targeting the news media has become one of the most effective methods used by national service programs for transmitting information to the public. This report describes a strategic approach that can assist public relations departments to determine: (1) Who one's audience is and what their opinions, attitudes, and…

Described in the supplemental manual are representative materials developed in New Jersey for use by educational planners when setting up resource room programs to mainstream handicapped children. Suggested materials are grouped within eight color-coded sections that cover the following topics: public relations and communications; staff and…