This digest provides useful information on starting an elementary school foreign language (FLES) program. Individual sections address the following: (1) cautions in planning a FLES program; (2) initiating the planning process; (3) designing the program, with special attention given to scheduling and language choice; (4) programs that lead to high…

Public relations (PR) is a well-planned campaign of activities the purpose of which is to sell a product (such as foreign language programs) to an external audience. PR differs from publicity in that publicity is a reaction to occasional events whereas PR is a plan with identifiable objectives which extends over a period of time. In conducting a…

This resource book addresses many of the factors involved in establishing and maintaining an elementary school foreign language program. Chapter 1 provides information on various program models. Chapter 2 addresses program issues, such as establishing a program rationale and choosing the language or languages to be taught, in order to provide…