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Peer reviewedMurranka, Patricia A.; Lynch, David – Business Communication Quarterly, 1999
Describes steps the authors went through to develop an innovative course in fundamentals of management communication that derives from competency-based instruction. Describes how they reviewed administrative and course parameters; identified instructional modules and generated competencies for each one; and created objectives, achievement levels,…
Descriptors: Business Administration Education, Competency Based Education, Course Descriptions, Higher Education
