This guide, prepared for the Delaware State Board of Education and the State Department of Public Instruction, is intended to assist individuals developing curricula to prepare students for entry-level positions in various banking and financial occupations. It is divided into three sections, each of which consists of a cross-referenced listing of…

This report presents a brief description of a project to develop materials toward a competency-based Industrial Marketing curriculum guide as well as materials developed by the project. The narrative section explains how two of three project objectives were accomplished: (1) identify entry positions and career ladders in the industrial marketing…

This document provides an overview of a project to identify the basic academic skills, advanced academic skills, and the higher-order workplace competencies for marketing education. It describes the following project activities: review of current literature and research in the field; review by business and industry representatives of the skills…

This publication contains teaching activities for the Fundamentals of Marketing and Advanced Marketing curriculum. Chapter 1 presents an alignment of the marketing education core competencies within the nine curriculum units for Fundamentals of Marketing and Advanced Marketing as they relate to the basic academic skills, advanced academic skills,…