Descriptor
Source
Public Relations Review | 1 |
Author
Botan, Carl | 1 |
Vasquez, Gabriel | 1 |
Publication Type
Guides - Non-Classroom | 1 |
Journal Articles | 1 |
Reports - Research | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating

Botan, Carl; Vasquez, Gabriel – Public Relations Review, 1999
Presents work accomplished at the 1998 National Communication Association Summer Conference. Outlines reasons for theory-based education in public relations. Presents an integrated model of student outcomes, curriculum, pedagogy, and assessment for theory-based master's and doctoral programs, including assumptions made and rationale for such…
Descriptors: Curriculum Development, Doctoral Programs, Educational Objectives, Graduate Study