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Bergan, Helen – Library Administration & Management, 1993
Discusses how library administrators can use prospect and donor research for successful fund raising and institutional development. The techniques described include new technologies such as online services and CD-ROM products, creative donor group identification, use of zip codes, directories, and donor clubs. (EAM)
Descriptors: Donors, Fund Raising, Library Administration, Library Development
Steele, Victoria; Elder, Stephen D. – 2000
This resource presents the tools necessary for bringing librarians' development and fundraising skills up to the level necessary to lead an effective campaign. The book points out that there are significant differences between raising money for libraries, especially academic libraries, and raising money for other types of organizations. It shows…
Descriptors: Academic Libraries, Donors, Financial Support, Fund Raising
