This action plan for the Caroline County (MD) Public Library describes the key elements of library service for the 1985-86 fiscal year, derived from the library's long range plan for 1985-90. Objectives, strategies, activities, and timetables for accomplishing the following goals are outlined: (1) citizens of the county will increasingly meet…

A 3-year project to generate awareness and utilization of the nontraditional services offered by the Florida public libraries is described. The presentation is divided into two sections: an overview of the program to date and examples from the media campaign. Within section 1, three distinct phases of the project are identified and described:…

This report describes a program to expand the Books by Mail program at the Monterey (California) County Library. An introductory section provides background information on the development of the program, and the second section discusses the process of identifying target populations, which include those in geographically remote areas and the…

Discussion of library outreach services in academic libraries focuses on experiences at the University of Michigan. Topics addressed include a changing student population; evaluating student needs, including bibliographic instruction; analyzing campus context; examining resources available to the library; and outreach guidelines, including…

This long range plan for 1985-90 for the Caroline County (Maryland) Public Library emphasizes the areas of important information needs, availability of materials and information, leisure time interests, and developmental skills. Following an overview of why and how the plan evolved, four goals and their corresponding objectives are discussed: (1)…

The 17 short pieces in this guide advise librarians how to enhance the profile of their organizations through increased interest in the media and more visible involvement in the community, and how to address budgeting, planning, and evaluating a public relations program. Fourteen rules of thumb for preparing and using news releases are described…

Directed towards library staff members involved in public education, this manual provides guidelines for making community members aware of talking books and braille materials provided by the National Library Service for the Blind and Physically Handicapped. Guidelines are presented in three categories: (1) media relations, (2) preparing materials,…

This book provides an introduction to basic communications concepts, a step-by-step process for developing and implementing a library public relations/communications plan, and descriptions of effective library communications tools and strategies. Detailed examples of the application of solid communications planning in school, public, academic, and…

This book provides a systematic, step-by-step process and includes practical ideas and program materials for library staff to use in their development of library services to Latinos. Designed primarily for public libraries, much of the information in the book can be adapted to school library media centers. The information in the book can also be…

The "Born To Read" project helps parents raise children with healthy bodies and minds. Public librarians and health care professionals form partnerships and reach out to at-risk expectant and new parents. The video provides techniques and tips to plan successful programs for babies, including a segment for libraries to use with the…