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Mayer, Richard E. – 1981
The concern of this paper is with techniques for improving the understandability of statistics textbooks for novices. Understandability is measured by tests of the reader's performance on creative transfer problems that require using text material in novel situations. The focus is primarily on the instructional objective of conceptual…
Descriptors: Behavioral Objectives, Concept Formation, Higher Education, Material Development

Marland, P. W.; Store, R. E. – Distance Education, 1982
Examines some traditional instructional strategies used to improve textual materials for learning at a distance, including advance organizers, overviews, pretests, objectives, and inserted questions, together with devices in typography and graphics. Research in each area is reviewed and guidelines are given for using each strategy. An extensive…
Descriptors: Advance Organizers, Behavioral Objectives, Educational Strategies, Guidelines
Lambert, Michael P., Ed.; Welch, Sally R., Ed. – 1980
Intended for independent study directors, course authors, and directors of home based or distance learning projects, this collection of current, practical guides on correspondence course development contains fourteen chapters authored by practicing home study educators and experts in their field. From Theory to Practice lists steps in course…
Descriptors: Accounting, Adult Education, Audiovisual Aids, Authors
Hacikyan, A. J.; Gill, Marilyn – SPEAQ Journal, 1979
Discusses the guidelines adopted in writing a 1980 English language textbook designed for business professionals and following the functional principles. Emphasizes the communicative skills approach implemented through situations and activities relevant to the business world, and describes the receptive and productive skills exercises provided in…
Descriptors: Business English, Communication Skills, Communicative Competence (Languages), Curriculum Development
Byrd, Patricia, Ed. – 1995
This guide is a collection of essays on the writing of English-as-a-Second-Language (ESL) textbooks and other instructional materials. Articles include: "Writing and Publishing Textbooks (Patricia Byrd); "The Craft of Materials Writing" (Fraida Dubin); "Considering Culture: Guidelines for ESL/EFL Textbook Writers" (Gayle Nelson); "Issues in the…
Descriptors: Authors, Copyrights, Course Content, Cultural Awareness
Nolen, Barbara; Goetz, Delia – Office of Education, US Department of Health, Education, and Welfare, 1959
This "Writers' Handbook" was prepared in response to the many requests for "a book that tells how to write textbooks and other educational materials for schools." These requests have come from educators of other countries as well as from the United States. The authors believe that the handbook holds valuable information and suggestions for heads…
Descriptors: Foreign Countries, Educational History, Guides, Instructional Design