Using the example of responses from civil engineering students at a very highly ranked participating university, this guide demonstrates the importance of comparative data when using student questionnaire data for undergraduate academic program review. It also emphasizes the advantage of using factor structures for better questionnaire-based…

This article provides advice on how to plan and conduct an alumni census through the mail, drawing on the experiences of Stonehill College in North Easton, Massachusetts, which undertook such a survey in 1992. It focuses on costs, information needs, questionnaire design, mailing considerations, reporting the results, and expected response rates.…

Effective cash management and short-term investing are discussed in this "how to" guide designed to benefit most institutions of higher education. The following premises are examined: proper compensation for effective cash management is not an expense but an investment; effective cash management and short-term investment programs do not depend on…

This article demonstrates that colleges and universities can conduct effective market research using in-house resources, using a recent market research study conducted by the admissions department of the University of North Carolina-Chapel Hill. Institutions often avoid market research when embarking on a marketing program because of perceived…

This book addresses principles of management and leadership in higher education, particularly leadership at the academic department level. It argues that academic leadership can improve academic outcomes and staff commitment in the current highly competitive and rapidly changing climate of higher education. Emphasis throughout is on the actual…

The Student Outcomes Questionnaire and the Student Outcomes Information Analysis Service (SOIS) developed by NCHEMS and the College Board are discussed. The term, "student outcomes," is defined as the consequence of a student's enrollment in an educational institution and involvement in its programs. The importance of this type of…

The needs and characteristics of urban students at 10 urban U.S. colleges and universities were surveyed in 1983. Attention was directed to students' personal characteristics and educational and financial background, why students select and attend the institutions, and how students view programs and services. The campuses were primarily…

In 1989, a joint project was undertaken by the American Association of Community and Junior Colleges, the National Center for Academic Achievement and Transfer, the Center on Community College Education, and the Center for the Study of Community Colleges to disseminate data and research findings on the transfer of two-year college students to…

Revenues and expenditures at public and private colleges and universities in Maryland were analyzed and compared with national patterns. State Board for Higher Education (SBHE) guidelines were also consulted. Expenditure patterns of public and private colleges are similar. However, private colleges are most dependent on tuition and fees and income…

This report presents a model of collaborative effort that established a network of 15 university-based and 2 non-university based Centers for Environmental Education (CEE) in the Tennessee River watershed region. The report begins by establishing definitions for a Center for Environmental Education and a network system, both of which are…

This book, which is intended for individuals involved in recruiting and teaching students in open and distance learning (ODL) situations, examines academic and nonacademic student support issues in ODL. The following are among the topics discussed in the book's 14 chapters: (1) models and definitions of ODL systems; (2) rationale for student…