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| Higher Education | 1 |
| Language Processing | 1 |
| Language Rhythm | 1 |
| Persuasive Discourse | 1 |
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| Chapman, Virginia L. | 1 |
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Download full textChapman, Virginia L. – 1999
Teachers of communication are aware that communication contains both content and relationship dimensions, or style and substance, which deliver attitudes and ideas to an audience. The key in transmission of meaning is how the sender selects each word or delivery device to trigger the desired response in the receiver. How style influences substance…
Descriptors: Higher Education, Language Processing, Language Rhythm, Persuasive Discourse
