The purpose of "Branding your Post-School Outcomes Data Collection Process" is to help state education agencies create brand recognition with youths, families, and school personnel for the post-school outcomes survey. Recognition--paired with information about the survey purpose, who is conducting the interview, and how the information will be used--contributes to response rates that better represent youths who exited school. Presented here are the following: (1) Steps for branding your post-school outcomes survey; (2) A sample letter and flyer for youths exiting high school telling them about the survey and that they may be contacted in one year; (3) A sample letter for youths exiting high school telling them about the survey and that they may be contacted in one year; (4) A sample prenotification postcard to be delivered (i.e., mailed or e-mailed) one to two weeks prior to the survey being administered; (5) Directions for accessing templates for each item that can be personalized for your state or district; and (6) Instructions for using the templates to personalize each of these items for your state or district