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Mosser, John W.; Muller, Brita – 1990
This article provides an overview of a major national advertising campaign in support of cooperative education designed to expand postsecondary cooperative education in the United States. Conducted by the Advertising Council at the request of the National Commission for Cooperative Education and endorsed by 700 colleges and universities, the U.S.…
Descriptors: Advertising, Cooperative Education, Postsecondary Education, Program Effectiveness
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Hawks, Carol Pitts – Public-Access Computer Systems Review, 1995
Discusses the implementation of the OhioLINK (Ohio Library and Information Network) system, an integrated library system linking 23 public and private academic institutions and the Ohio State Library. Topics include a history of OhioLINK; organizational structure; decision-making procedures; public relations strategies; cooperative circulation;…
Descriptors: Consortia, Databases, Integrated Library Systems, Library Administration