The article maintains that many behavior modification specialists now prefer the labels "applied behavior analysis" and summarizes four studies published in the "Journal of Precision Teaching" on learning by activity, encouragement of creative writing, inner thought, and impact on the field. (Author/MC)

Discusses fluency-based instruction based on Skinner's research on response rate measures and Precision Teaching. Topics addressed include learning outcomes associated with fluency; fluency and overlearning; implications for instructional design; examples of fluency-based education and training; and strategies for marketing fluency-based…