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Gyamfi, Stephen Adu – International Journal of Education and Development using Information and Communication Technology, 2017
This study employed the Technology Acceptance Model (TAM) to empirically investigate factors that influence Ghanaian pre-service teachers' attitudes towards Information and Communication Technology (ICT) usage. To achieve this aim, the study extended the TAM framework by adding leadership support and job relevance as exogenous variables. Data were…
Descriptors: Student Attitudes, Preservice Teachers, Foreign Countries, Teacher Education
Gentile, Douglas A.; Walsh, David A.; Bloomgren, Barry W., Jr.; Atti, Jule A.; Norman, Jessica A. – 2001
This present research reveals how beer advertising affects adolescents' knowledge of beer brands, drinking attitudes, and drinking behaviors. In addition to traditional psychological approaches for measuring media effects on alcohol-related behaviors and attitudes, market research advertising tracking methods were included to permit a clearer and…
Descriptors: Adolescents, Advertising, Alcoholic Beverages, Correlation