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Caleb Or – International Journal of Technology in Education and Science, 2024
The Technology Acceptance Model (TAM), proposed by Fred Davis in 1986, is a foundational framework for understanding technology adoption, emphasizing Perceived Ease of Use (PEOU) and Perceived Usefulness (PU) as key determinants of Intention to Use (ITU). While Attitude Toward Using (ATU) was initially central to TAM, it was later omitted in…
Descriptors: Attitudes, Technological Literacy, Usability, Value Judgment