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Huang, Li-Ling; Thrasher, James F.; Abad, Erika Nayeli; Cummings, K. Michael; Bansal-Travers, Maansi; Brown, Abraham; Nagelhout, Gera E. – Health Education & Behavior, 2015
Objective: Evaluate the second flight of the U.S. "Tips From Former Smokers" (Tips) campaign. Method: Data were analyzed from an online consumer panel of U.S. adult smokers before (n = 1,404) and after (n = 1,401) the 2013 Tips campaign launch. Generalized estimating equation models assessed whether the Tips advertisement recall was…
Descriptors: Risk, Web Sites, Smoking, Knowledge Level
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Schwartz, Neil H.; Andersen, Christopher; Hong, Namsoo; Howard, Bruce; McGee, Steven – Journal of Educational Computing Research, 2004
Twenty-eight students (aged 9 to 17) freely explored a science Web site structured either in an outline (linear) format or "puzzle" (non-linear) format for 2.5 hours. Subjects then engaged in tasks involving locational memory and informational recall. The results indicate that presence of metacognitive skills was a necessary but not sufficient…
Descriptors: Web Sites, Memory, Instructional Design, Hypermedia