This experiment investigated how two factors which relate to icon representations affected Taiwanese computer users. These were: alphabetic or non alphabetic representations and cultural or standard imagery. Alphabetic representations are representations which show Chinese characters or English words/letters. Non alphabetic representations are…

Considers opinions about how the alphabet might have been invented. Concludes that it probably occurred in a single "giant leap" taken by one man. Reviews the inventor's necessary background, creation of letter shapes, the writing medium, and direction of script. Postulates possibilities for initial acceptance and diffusion. Encapsulates the whole…

Argues that a fast and effective writing system need not stay close to the phonemic detail of speech, and offers shorthand systems as examples of this. Some proposals for spelling reform are briefly evaluated in the light of this evidence. (HOD)

Hypothesizes that writing systems affect cognitive strategies at a deeper level of human information-processing than is generally accepted in present day psychology. Discusses why almost all varieties of alphabets, syllabaries, and consonantal systems have been written to the left while vocalic systems have been written to the right. (JD)

English and Hebrew native speakers read texts mutilated by removing strips at the top or bottom of lines. Reading English texts was impaired more by mutilating the top, but the reverse was found for Hebrew texts, due to the different ways information is distributed along the vertical axis of Roman and Hebrew letters. (Author/GT)

This paper examines the prominence of written English on shop signs in Japan. Based on data from a larger empirical study into multilingual signs in Tokyo, the most common ways of using English and the roman alphabet on Japanese shops signs are identified. It is argued that the ambivalent nature of English loan words plays a key role in the ever…

Examines societies in which varieties and degrees of literacy are possible or ordinary, such as Japan and Korea. Finds that these societies have separate but functionally interrelated writing systems, used for communicatively disparate purposes, differential mastery of which, consequently, has social and economic repercussions. Finds that…

A critical step toward becoming a fluent reader is learning to recognize, name and distinguish the letters of the alphabet. This difficult task is often a point of failure. The task, however, can be made easier and less prone to failure. This article, based on research by cognitive scientists, provides guides for how to design a font that will…

Reviews work on three areas of visual information that are available to readers: information provided by the conventional arrangements of the print on the page, by the features of each letter, and by the shapes of entire words. (HOD)

Describes research projects and experiments in graphic design conducted at a number of colleges and universities. (GT)

Explores difficulties in translating and understanding visual poetry created by a linguistically different culture. Provides historical context and analyzes the design process of El Lissitzky's typographic presentation of Vladimir Mayakovsky's poems. Transposes the visual wordplays found in the original Cyrillic typography into the Roman alphabet.…