Purpose: The study investigates the comparative efficacy of the culturo-techno-contextual approach (CTCA) and the lecture method in students' understanding of the human resource management (HRM) curriculum in Ghana. Design/methodology/approach: A quasi-experimental design is employed to gather data from 245 4th-year undergraduate students studying…

This article details an approach to teaching entrepreneurship to Higher National Diploma (HND) students that combines lecture-based and experiential learning processes to increase student learning, comprehension, and entrepreneurial skills. A UK university redesigned an entrepreneurship course to have students design and implement business plans…

Economics and business students regularly behave less prosocially than others. Can ethics training reverse this tendency? Results from a repeated public goods experiment reveal that it can. Students who attend an interactive lecture on social dilemmas show significantly more cooperation than others. However, the lecture does not appear to increase…

Coca-Cola is available in more than 200 countries and territories. As such, it stands as a readily available resource for teaching business lessons in developing countries. This article presents the use of a bottle of Coke to teach 12 basic business lessons. Designed for minimally educated entrepreneurs starting or running microenterprises, each…

This article describes the use of an Electronic Voting System (EVS) in large group lectures within a business and management undergraduate degree programme, in an attempt to make them more interactive. The intention was to ensure that the introduction of the EVS-style lecture was educationally driven, linked to interactive learning activities in…

An increasing number of European students are taking advantage of Erasmus mobility programs to study in a foreign country. This has brought to the forefront their special needs as L2 learners, which presents some unique challenges for EAP/ESP researchers and practitioners working in European universities. A case in point is represented by problems…

The use of PowerPoint (PPT)-based lectures in business classes is prevalent, yet it remains empirically understudied in business education research. The authors investigate whether students in the contemporary business classroom view PPT as a novel stimulus and whether these perceptions of novelty are related to students' self-assessment of…

An auditing course used reciprocal questioning (Socratic method) and computer-based instruction. Separate evaluations by 67 students revealed a strong aversion to the Socratic method; students expected professors to lecture. They showed a strong preference for the computer-based assignment. (SK)

Compares the effects on perceived listening effectiveness of a self-imposed period of silence versus attending a lecture on listening skills versus a combination of a self-imposed period of silence and attending a lecture. Suggests that the act of self-imposed silence greatly improves awareness of listening effectiveness and the value of…

Shares some surprising results from a business communication program's recent experiment in using a large lecture format to teach an upper-division business communication course: approximately 90-95% of the students liked the large lecture format, and the quality of their communication deliverables was as good as that produced by students who took…

The present study investigates pre-business students' reaction to Activity Based Learning in a lower division core required course entitled Introduction to Global Business in the business curriculum at California State University Chico. The study investigates students' preference for Activity Based Learning in comparison to a more traditional…

This study found, with respect to student performance on tests and levels of student satisfaction with introductory business courses, that there are no differences in terms of the teaching method used (i.e., lecture or discussion). (JOW)

Comparison of 88 business students who completed experiential projects involving data collection and inferential analysis with 125 who received lectures only indicated that the active learning method resulted in better understanding of statistics through the application of theory to real-life situations. (SK)

Discusses using lectures with follow-up case studies, journal article reviews, interviews and group projects in secondary introductory business courses. (SR)

Describes Buffland--a macro-economic computer simulation that was created for and used as part of a larger program called Free Enterprise Week, which is sponsored by the center for economic education at Nicholls State University (Louisiana) each summer. Discusses program objectives, theoretical foundation, program basics, and tools used to control…