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Direct linkSnider, Jean; Martin, Florence – Performance Improvement, 2012
Web usability focuses on design elements and processes that make web pages easy to use. A website for college students was evaluated for underutilization. One-on-one testing, focus groups, web analytics, peer university review and marketing focus group and demographic data were utilized to conduct usability evaluation. The results indicated that…
Descriptors: Focus Groups, Internet, Usability, Web Sites
Peer reviewedAlderman, Derek H.; Good, Daniel B. – Journal of Geography, 1996
Reviews two software programs, "PhoneDisc Business95" and "BusinessMAP LTF," that offer user-friendly, low-cost, and quick methods of identifying and mapping patterns of the names of U.S. businesses. This software can be used to help students understand how populations see and define themselves regionally and visualize the demographic spread of…
Descriptors: Built Environment, Business, Computer Assisted Instruction, Computer Software Evaluation
