The 21st century has brought with it unforeseen challenges and influential trends that will have significant impact of the livelihood and wellbeing of Georgia residents. Extension personnel within Georgia can extend their mandate by identifying issues that represent present and near-present threats and use these issues to inform programming and…

Rural small businesses struggling against the current of competition from "big box" retailers, weak consumer demand, and on-line shopping options must find strategies that work. Many are finding that adoption of e-commerce strategies is a key to survival, even prosperity. This article highlights the lessons learned from a recent case study…

Purpose: The article explores the significance of "evaluation" in the delivery of multifunctional extension advisory programmes and argues the necessity of integrating evaluation into programme planning, to ensure that programme guidelines are adhered to and extension advisory programmes generate their desired impact. The article focuses…

Purpose: New approaches to extension service delivery are needed that stimulate increased agricultural production, contribute to collective action and which also foster the emergence of agricultural innovation systems. Research in Peru and Mexico explores some of these new approaches. Design/methodology/approach: In both countries, a qualitative…

Two imperatives form the basis of the present paper. The first is the market-driven imperative, vital to production and value-chain development. The second is the knowledge imperative, central to the advancement of human capacity and institutional development. In view of these two imperatives, this paper argues for overhaul in extension toward a…

The user-oriented and utilization-focused evaluation design of the two-year Caribbean Agricultural Extension Project, funded by Aid to International Development, is reviewed. The evaluation scope, stakeholders, evaluation team credibility, official approval of evaluation, and confidence in the evaluation process are addressed, within a…

This paper discusses the transition from a national focus on food security during the last half of the 20th century to an emerging strategy on helping small-scale farm households increase farm income to reduce rural poverty. The basic proposition is that if extension is going to help increase farm incomes and rural employment, then it must shift…

Community clusters allow small towns to combine their efforts to enhance economic development, promote tourism, or share public services. Two successful clusters of communities in Iowa are the Area Community Commonwealth and the North Iowa Rural Area Development. Both clusters participated in Iowa State University's Cooperative Extension Service…

Describes 1999 federal funding to large general-assistance programs affecting small towns and rural areas (including Housing and Urban Development, federal disaster relief, rural extension activities, and Bureau of Indian Affairs assistance programs); increased funding for Empowerment Zones/Enterprise Communities; reauthorization of the Economic…

Examines the ongoing rural transformation in China in relation to agricultural reforms and the implementation of changing rural educational policies. Compares the Chinese decentralized approach to rural education, involving two-way rural-urban linkages and other alternative networks, to the American extension system. 21 references. (SV)

Describes general development assistance available to rural areas through federal programs that fund housing, extension education and research, rural community development, rural business development, resource conservation, and development activities in American Indian reservations and disadvantaged rural areas. (SV)

Because of increased aid to developing nations, cross-cultural evaluation has become more common. Whether culture has an influence on evaluation was studied by simulating a study of Mexican and U.S. agricultural administrators. Results demonstrate the effects of cultural differences on evaluation. (SLD)

Stating that rural extension education in developing countries has neglected small, poor farmers, the author suggests a model changing extension services approach to concentrate on motivating poor farmers to increase production and raise their standard of living through localized personal contact, providing useful technology involving the whole…

Describes cooperative campaign by central Chilean farmers to reduce use of dangerous chemicals. Describes cooperative's rural extension program targeting misuse of pesticides. Describes concern of chemical danger to local and foreign consumers. Cooperative's effort described as balancing short-term economic gains with long-term health and…

The geographical scale of West Texas provides a unique opportunity to demonstrate active engagement between Texas Tech University and the residents of this vast region. The institution responded to community requests and collaborated to develop four new, rural off-campus teaching and research sites and expand the presence of an existing site.…