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Direct linkKemball, Mark – CURRENTS, 2009
This article discusses the results of a CASE survey, compiled in April 2009, which was sent to almost 2,800 members who had previously indicated that community relations were part of their professional responsibilities or interests. The survey suggests that the role and practice of community relations in a public institution is somewhat different…
Descriptors: Fund Raising, Universities, Private Colleges, Audiences
Dempsey, Beth – Library Journal, 2005
Literary festivals offer a unique proposition to libraries: host one, bring the reading public up-close and personal with writers of all kinds, and they will bask in the glory of that connection. Indeed, festivals can be the pathway for libraries to "own" the literary niche in their community. Bob Cannon, executive director of the Broward County…
Descriptors: Cultural Activities, Libraries, Library Role, Outreach Programs
Peer reviewedLoughrin-Sacco, Steven J. – ADFL Bulletin, 1996
Focuses on the role of the foreign-language department chair at American institutions of higher education. The article encourages foreign-language chairs to assume their roles of fund-raiser, program developer, and entrepreneur and to view them as a blessing in disguise. (nine references) (CK)
Descriptors: Administrator Attitudes, Administrator Role, College Second Language Programs, Community Relations
Peer reviewedKeller, Shelly G. – Reference Librarian, 1996
Libraries need to take a new approach to community relations and marketing to respond to demographic changes and users who need new competencies to compete in the job market. Highlights include improving access; collection development; programs and services; staff development and recruitment; funding; and evaluation of effectiveness of services.…
Descriptors: Access to Information, Change Agents, Change Strategies, Community Relations
