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Direct linkJulie F. Schappe – Sage Research Methods Cases, 2017
In this case, I discuss my progression from ethnography toward multimodal ethnography as a necessary methodology to study multiliterate and multimodal lives. I view daily life, social interactions, and meaning-making practices as inherently multimodal. By multimodal, I mean that individuals continually read, interpret, and create meanings that…
Descriptors: Research Methodology, Intermode Differences, Researchers, Reflection
