Based on National Association of Elementary School Principals 1987 survey data, this article presents a profile of the "typical" K-8 principal--White, male age 47, politically conservative, with a masters degree, 11 years' experience as principal, and considerable job satisfaction. Women are gaining representation, but not minorities.…

The 1998 study of the K-8 principal shows that the principal's role, revolving about staff supervision, student discipline, marketing, and community/political interactions, has become increasingly diverse and complex. The 42% turnover rate will probably continue into the next decade. Today, 42% of K-8 principals are women, compared to 20% in 1988.…