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The 2015 Enterprise Application Market in Higher Education: Customer Relationship Management Systems
Direct linkLang, Leah; Pirani, Judith A. – EDUCAUSE, 2016
Institutions face both challenges and opportunities in communicating with external constituent groups, from marketing new programs to attracting visitors and soliciting alumni. A college or university's tight-knit community of students, alums, and friends adds a special dimension to the higher education experience; bonds formed in college often…
Descriptors: Higher Education, Management Information Systems, Database Management Systems, Institutional Advancement
Download full textJain, Yashraj – Council for Advancement and Support of Education, 2016
This report presents findings from the 2016 Ross-CASE Survey of Philanthropic Giving to Universities in UK. The project was conducted by CASE Europe and funded by HEFCE and the Ross-Group. This year's survey comes at a time of great change for the UK charity sector. The historical trend data of previous surveys will be invaluable in helping…
Descriptors: Philanthropic Foundations, Higher Education, School Surveys, Universities
