ERIC Number: ED606488
Record Type: Non-Journal
Publication Date: 2020
Pages: 16
Abstractor: ERIC
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
Higher Ambitions: The Effect of COVID-19 on How Families Plan for Post-Secondary Education
Sallie Mae Bank
Sallie Mae partnered with Ipsos, a global independent market research company, to introduce a new 2020 study, "Higher Ambitions: How America Plans for Post-secondary Education." The study is designed to understand high school students' plans for after they graduate high school. In addition, it examines the value students and their families place on higher education, how they are preparing for post-secondary education if they plan to attend, and how they expect to pay for this post-secondary education. As the researchers neared publication of the report, the coronavirus/COVID-19 pandemic was surging in the United States. They considered that, as a result, students' plans for higher education and their families' expectations and confidence regarding paying for higher education may have changed. To assess the impact of the pandemic on families' current thinking, they fielded a shorter, follow-up survey reprising several key questions to use as points of comparison, along with several new questions specific to concerns about COVID-19. This adjunct survey was conducted online in English between April 10, 2020 and April 22, 2020. The survey sample comprised a cross-section of key demographic variables of: (1) 500 parents of high school juniors and seniors; and (2) 500 high school juniors and seniors from the continental U.S., Alaska and Hawaii. Details on methodology, including sampling, weighting, and credibility intervals, are included in the technical notes. [Research for this report was conducted by Ipsos. For the main research report, "Higher Ambitions: How America Plans for Post-Secondary Education," see ED606487.]
Descriptors: Postsecondary Education, High School Students, Paying for College, Parent Attitudes, Parent Financial Contribution, Virtual Classrooms, Electronic Learning, Planning
Sallie Mae Bank. 300 Continental Drive, Newark, DE 19713. Web site: http://news.salliemae.com/research-tools
Publication Type: Reports - Research; Numerical/Quantitative Data
Education Level: Postsecondary Education; High Schools; Secondary Education; Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Sallie Mae Bank
Grant or Contract Numbers: N/A
Author Affiliations: N/A