Most biological scientists conduct experiments to look for effects, and test the results statistically. One of the commonly used test is Student's t test. However, this test concentrates on a very limited question. The authors assume that there is no effect in the experiment, and then estimate the possibility that they could have obtained these…

Corley, Brocklehurst, and Moat (2011) recently demonstrated a phonemic similarity effect for phonological errors in inner speech, claiming that it contradicted Oppenheim and Dell's (2008) characterization of inner speech as lacking subphonemic detail (e.g., features). However, finding "an effect" in both inner and overt speech is not the same as…

The slope of the z-transformed receiver-operating characteristic (zROC) in recognition memory experiments is usually less than 1, which has long been interpreted to mean that the variance of the target distribution is greater than the variance of the lure distribution. The greater variance of the target distribution could arise because the…

This poem, with stanzas in limerick form, refers humorously to the many threats to validity posed by problems in research design, including problems of sample selection, data collection, and data analysis. (SLD)

People can use a variety of different strategies to perform tasks and these strategies all have two characteristics in common. First, they can be evaluated in comparison with either an absolute or a relative standard. Second, they can be used at varying levels of consistency. In the present article, the authors develop a general theory of task…