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Naik, B. M. – Journal of Educational Technology, 2016
The article aims at improving the quality of higher and technical education in India to world class standard. Institutions in knowledge economy are reckoned to be the drivers of development. Indian institutions are making efforts, investing money, appointing professors, students are studying hard but due to the lack of marketing strategy, their…
Descriptors: Competition, Global Approach, Institutional Advancement, Advertising
Universities UK, 2010
This paper presents the keynote speech by Professor Steve Smith, President of Universities UK, delivered at Universities UK Annual Conference last September 2010. In this speech, Professor Smith focused on two sets of issues: firstly, the future of the UK economy and, secondly, the potential pitfalls of the decisions that are shortly to be made by…
Descriptors: Foreign Countries, Higher Education, Economics, Knowledge Economy