Urges the marketing education profession to begin a serious analysis of marketing teacher education. Presents recommendations to direct teacher education activities in the future and four issues of concern to the author: leadership for teacher education reform, marketing teacher education programs, consolidation of "little" teacher education…

Investigates leadership in marketing education through the following questions: What is the current state of marketing teacher education in leadership development? What are the issues affecting marketing teacher education leadership? and What can marketing teacher education do to improve its professional leadership? (CT)

The author presents and discusses some basic characteristics of effective coalitions. These characteristics include clearly defined mission, emphasis of common ideology and goals, equal power among groups, effective leadership, overlapping interests and frequent member contacts, image of power, variable resources, and appropriate termination. (CT)

Discusses two danger signs for writing across the curriculum (WAC) program survival, dealing with their cross-curricular structure, and their heavy dependence on just one person for their health and continuation. Outlines two cases from the history of writing instruction at the University of Michigan providing a precautionary tale for both kinds…

Presentations made at a 1987 forum on continuing higher education leadership sponsored by the National University Continuing Education Association include: "Shifting Demographics: Implications for the Community and Higher Education" (David Hayes-Bautista); "Minority Issues: Central Theme or Footnote" (Sarah Melendez);…

Nonformal education is any organized, systematic learning activity carried on outside the formal educational system and usually focused on improving participants' social and personal living, occupational capability, or vocational competency. Because it offers opportunity and participation to all in a non-threatening atmosphere and promotes rapid…

This survey takes a best-practices approach to several major issues involving graduate certificate programs; these include: (1) leadership (whether the graduate school should administer certificate programs, state regulation, procedures for approving new programs, impact on student diversity, and terminology); (2) management (whether certificate…

In the wake of nearly 2 decades of reform in college liberal and general education, this report proposes 12 principles to help institutions sustain the gains that have been made. Each chapter presents one of the principles with detailed explanation that draws on the literature, theory, and actual examples. Part I presents the first six principles…

The intent of this paper is to examine the issues, problems, implications, rationale, and basic assumptions behind the reexamination of the need for a generally accepted national policy for vocational education. The paper is divided into seven chapters. Chapter 1 establishes a framework to use in dealing with the main issues. The second chapter…

Local educational reform efforts involving school systems, higher education, and the community must address educational pipelines through college and systemic deterrents like health, stress, and violence. A sense of moral imperative will bind collaborators in a new spirit of cohesiveness and community. Educational reform efforts in Birmingham…

Designed to serve as a "how to" guide for policymakers, and state, federal, and institutional leaders, as well as public school and higher education practitioners interested in developing a Tech Prep/Associate Degree (TPAD) consortium, this book provides a detailed synthesis of successful TPAD consortia and programs. The first five…