In 1982, the author wrote an essay for the second issue of "The Writing Instructor," "Approaches to Comprehensive Writing: Integrating Writing into the College Curriculum," reviewing the early stages of the modern Writing Across the Curriculum (WAC)/Writing in the Disciplines (WID) movement. In this article, the author revisits…

Reviews the 1980s literature regarding trends in public relations practice and implications for PR degree programs. Makes specific recommendations for development of effective degree programs. (MS)

The debate over the nature and form of general education is discussed. The Project on General Education Models, which surveyed colleges and universities that had taken concrete steps to review or revise their general education programs, is described. Some new programs are outlined. (MLW)

In a review of the literature regarding the current and projected status of public relations degree programs and major trends in public relations practice in the United States, this paper analyzes aspects of the political/economic/social/cultural environment (PESCE) affecting the practice and teaching of public relations. The paper covers PESCE…

This publication addresses Master's in Education programs and some commonly accepted standards of good practice particularly in light of the degree's increasing importance as a primary credential for those seeking to improve and upgrade their professional skills. After a brief review of the history of Master's degrees, a section on the degree…