Describes ways in which content analysis is being used in library and information science research. Methodological concerns are addressed, including selection of target documents, selection of samples to be analyzed, selection of categories for analysis, and elimination of researcher bias to assure reliability. (35 references) (LRW)

Argues that perception studies and ranking are lacking in validity and reliability because of small sample size, simplistic statistical analyses, and the evaluation of quality by educators. It is asserted that quality control is more valid when evaluated by the customers of education, i.e., the students. (11 references) (EA)