This paper describes an innovative Principles of Marketing course design and delivery which matches learning and teaching styles, while reducing multi-section variation. Value co-creation is encouraged by instructors and students collaborating in the creation of customized learning experiences which facilitates both teaching style and learning…

Teng's (2007) article entitled "Lessons Learned from Initiating a Community College Learning Community Program" provided a foundation for community college leaders who are interested in working with faculty in creating a learning community on campus. Teng (2007) listed the five lessons that may be useful guidelines to other colleges who…