Whether one works for Nike or in a library, it is tough to attract an audience. That is where smart marketing can make all the difference. Even though libraries do not have millions of dollars to spend on slick Madison Avenue ad campaigns to entice today's teens, librarians do have access to the media that kids love, and that is a great place to…

Describes some academic and social behaviors typical of learning disabled students and suggests ideas for developing and modifying lessons appropriate to students' needs. The characteristics of folk and fairy tales that offer valuable literary opportunities for learning disabled students are discussed and methods for helping students deal with the…