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Grayson, Katherine – Campus Technology, 2010
Ever since the first customer relationship management (CRM) tools found their way onto North American campuses around 2002, higher education administrators have cringed at the mention of the word "customer," preferring to substitute "constituent" for the more sales-driven term. Yet, with competition for qualified candidates…
Descriptors: Outreach Programs, Student Personnel Services, School Holding Power, Learner Engagement
The Impact of Design and Aesthetics on Usability, Credibility, and Learning in an Online Environment
David, Alicia; Glore, Peyton – Online Journal of Distance Learning Administration, 2010
This article surveys research in the areas of aesthetics and design, usability, visual aesthetics in education, and recent statistics related to online education. The focus of the article is on defining the role of visual content and aesthetics in the user interface and exploring what importance aesthetics and visual content have to education.…
Descriptors: Online Courses, Course Content, Credibility, Aesthetics
Benson, B.; Arfaee, A.; Choon Kim; Kastner, R.; Gupta, R. K. – IEEE Transactions on Education, 2011
Early exposure to embedded computing systems is crucial for students to be prepared for the embedded computing demands of today's world. However, exposure to systems knowledge often comes too late in the curriculum to stimulate students' interests and to provide a meaningful difference in how they direct their choice of electives for future…
Descriptors: Foreign Countries, Undergraduate Study, High School Students, Summer Programs