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Direct linkCottica, Alberto; Hassoun, Amelia; Manca, Marco; Vallet, Jason; Melançon, Guy – Field Methods, 2020
We propose a mixed methods approach to digital ethnographic research. Treating online conversational environments as communities that ethnographers engage with as in traditional fieldwork, we represent those conversations and the codes made by researchers thereon in network form. We call these networks "semantic social networks" (SSNs),…
Descriptors: Semantics, Social Networks, Ethnography, Computer Mediated Communication
