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Carnes, Lana; Awang, Faridah; Smith, Halie – Journal of Case Studies in Accreditation and Assessment, 2015
Writing intensive courses provide a means of addressing declining student writing proficiency. Programmatic learning goals accomplished through a writing-intensive course can be used to develop students' writing skills. For business communication faculty members to maximize the value of their courses to business programs, they should demonstrate…
Descriptors: Business Administration Education, Writing Skills, Writing Instruction, Business Communication