This article aims to enhance the pedagogy of drawing by integrating relevant aspects of art history and aesthetics with perception and communication theories. "Visualcy" is defined as an articulacy with visual languages, from which the more familiar "3Rs" ("R"eading, w"R"iting, and a"R"ithmetic),…

The paper considers the particular value of focusing on the look as a medium when studying visual cultures. This focus is helpful for coming to terms with distinct understandings of the visual. To address the look as a medium, four analytical dimensions are introduced for distinguishing among separate but closely interrelated visual phenomena: the…

In this photo elicitation assignment, each student must take, select, and interpret a picture about a social issue that he/she has learned about in class. The student must then craft either a sensory poem, or answer the SHOWeD questions as designed by Shaffer and modified by Wang, which facilitates the student's interpretation of the picture. As a…

Despite the fact that to date Visual Literacy (VL) scholars have not arrived at a general consensus for a theoretical organization of the VL field, important conceptual investigations have emerged over the past four decades. In this paper we discuss and synthesize those studies. We then present a first attempt toward a cohesive theory of VL. The…

Developing visual communication media technologies, such as computerized television, three-dimensional video, digital video interactive (DVI), and high-definition television hinder rather than enhance viewers' perceptual processes, understanding, and aesthetic appreciation of visual messages. Visual communication media researchers should reach out…