Rodeo clowns entertain crowds during and between rodeo events, such as bull riding and steer roping. While these events take place in the center of the arena, rodeo clowns walk along the outskirts and provide comic narrative. Between events, rodeo clowns take center stage and perform brief sketches to keep the crowd entertained. Rodeo clowns…

This article presents the 62 books chosen by "School Library Journal's" editors as the best of the year. While novels include some historical settings and contemporary concerns, it is fantasy that continues to reign supreme. More original, and more creative than ever, it includes selections that are frightening, edgy, wildly funny, electrifying,…

Recruitment pieces are often part of a university's larger marketing effort or branding. With the assistance of consultants, admission officers conduct research and often know more about prospective students than students may know about themselves (Gose 1999). Why do admission offices often have a difficult time reaching target audiences?…

The use of humorous texts in the writing class can help students improve skills in effective writing while encouraging critical thinking and an increased range in expression. In addition, because of the accessible nature of humor and the focus on purpose and audience that is necessary when writing it, students show a natural inclination toward…

Concentrating on the unintentionally dominant group, the author considers how Walter Ong demonstrates that novice writers have a narrow concept of audience that is really a narcissistic fiction projected as an ideal reader (1975). Given this, writing instructors can work to broaden their students' sense of audience to consider readers who are not…