Two logic models are presented to explain voter turnout and voter choice for a referendum considering a millage increase to finance a new high school building. The models incorporate attitudinal, demographic, and economic variables. This approach suggests that interested parties (like school officials) can influence referendum outcomes. Includes…

Summarizes and reports on a large body of statistical evidence that suggests US voting patterns relate more to general attitudes and beliefs than to any substantive evaluation of policy positions. Studies reveal that voter preference often is determined by parental influence and party loyalty. Discusses possible reasons and implications. (MJP)