Virtually every school district in the country is dealing with the need to reduce their budget. The process used to make those decisions varies from state to state but almost always includes a combination of short and long-term approaches. In many school districts the emphasis is on reducing individual budget line items and not filling vacant…

In marketing one's library wares, an effective publicity strategy is to use promotional giveaway materials, mainly personalized items that promote one's resources and services. As with any marketing effort, it is important to be clear about the promotional initiative and whom librarians are attempting to reach. This author emphasizes that…

The demand for Bulletin 1915 No. 44, School Administration in the smaller cities, having been so great that the supply was soon exhausted, and the demand for it still being great, a new-bulletin regarding the administration of schools in the smaller cities has been prepared. The information contained in it was collected by means of a…