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Skulmowski, Alexander; Nebel, Steve; Remmele, Martin; Rey, Günter Daniel – Educational Psychology Review, 2022
The use of realistic visualizations has gained considerable interest due to the proliferation of virtual reality equipment. This review is concerned with the theoretical basis, technical implementation, cognitive effects, and educational implications of using realistic visualizations. Realism can be useful for learners, but in several studies,…
Descriptors: Realism, Learning Processes, Visualization, Cognitive Processes
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Du, Feng; Abrams, Richard A. – Cognition, 2012
To avoid sensory overload, people are able to selectively attend to a particular color or direction of motion while ignoring irrelevant stimuli that differ from the desired one. We show here for the first time that it is also possible to selectively attend to a specific line orientation--but with an important caveat: orientations that are…
Descriptors: Cognitive Processes, Motion, Stimuli, Neurology
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Love, Edwin; Stone, Donn E.; Wilton, Taine – Marketing Education Review, 2011
Thanks in part to groundbreaking work by companies such as Apple and IDEO, there has been growing interest in design as a way to improve the odds of new product success. This paper describes a user-centered design workshop developed for a new product marketing course. The workshop included exercises designed to explain and illustrate the…
Descriptors: Marketing, Workshops, Design, Usability