Most university degrees in France include languages as part of the curriculum. LANguages for Students of Other Disciplines (LANSOD) courses refer to language courses destined to students whose major is not languages, but another discipline such as musicology or chemistry. It is estimated about 90% of students enrolled in French higher education…

The Department of Foreign Languages and Literatures (DFLL) at University of Alabama Birmingham (UAB) is home to a pioneer program in Spanish for the Professions and Specific Purposes (SPSP) in US higher education. For the last two decades (2000-18), its Spanish curricula have been carefully experimenting and evolving to adjust to the societal…

Discusses Ohio State University's Individualized Instruction Program for nontraditional college students who are studying Chinese for specific professional purposes. Describes the way the program functions and the resources necessary to deliver instruction while maintaining high quality. The audiotape is the most effective learning tool for this…

The development of a Spanish for business course at Elmhurst College, a small undergraduate liberal arts college, is described. The course involves advanced conversation and composition focusing entirely on business and emphasizes vocabulary building and the function and composition of business documents. Another goal of the course is to provide…

The instructional approach of the Spanish for business course at Rollins College is described. The three-part approach includes (1) classroom instruction on business behavior in the Hispanic world, (2) the application of vocabulary and terminology, and (3) placement of students as unpaid interns in the international departments of local…

Describes the development of and the reaction to a course in Business French at the University of Hawaii. Its success, coupled with its recognition by state and academic officials, brought about the initiation of similar courses in other languages and the development of French for travel industry management majors. (SED)

Foreign language departments at U.S. colleges have traditionally tended to limit their language for business offerings to one course per language. Attempts to expand the business foreign language curriculum may meet with resistance from traditional foreign language departments over the issue of academic priorities. Careful prior planning, specific…

Course content and teaching methods are proposed for a general course on Spanish for all professional or community needs. Such a course is offered at University of Idaho to upper level and graduate students of business. The course is comprised of self-contained modules on specific and general interest areas such as travel, communications,…

The development of a marketing strategy for business Spanish courses by means of situational analysis is described. The planner of marketing strategy must consider demand for a course, institutional acceptance, and financial support. A survey of 508 universities revealed a low level of demand for business Spanish which could potentially be…

Rosary College, a small liberal arts college, has been expanding its foreign language and business programs. Among its new offerings is a professional Spanish course that can be taken following the advanced intermediate courses in speaking and writing. Advertising for the course has been directed at undergraduate international business majors,…

The development of an interdisciplinary program in international business at High Point College is described. The program was developed in response to decreasing enrollments in advanced foreign language courses. Because a high proportion of the students are business majors, the language and business departments cooperated to serve their needs. The…

The development and results of Career Spanish instruction at Mesa State College in Colorado from 1975 to 1991 are described. The class is an individualized, career-oriented class for students who have only 3 to 6 semester hours available for foreign language study and an interest in particular vocational applications of Spanish. With no…

The standardization of second language proficiency levels for university students in Germany is discussed. Problems with the current system, in which each university has developed its own program of study and proficiency certification, are examined and a framework for development of a unified language certificate for all universities is outlined.…

The development of commercial foreign language courses by colleges and universities would help to satisfy the need for language enrollments and the expressed need of the international business community for foreign language skills in American business employees. Three major problems inhibit commercial language course development: limited…

Problems encountered by one small liberal arts college foreign language department in gaining and maintaining academic acceptance and support for business/foreign language courses are discussed. The initial challenge was to persuade the administration of the suitability of specialized business courses in a subject field (languages) viewed largely…