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Gold, Anne Marie – Library Journal, 2006
Despite a number of savvy strategies, it was a tough year at the polls for libraries. Both building and operating referenda had the lowest passage rates this decade, with only 52% of capital referenda and 57% of operating referenda finding success. In fact, in the 18 years since Library Journal has been tracking these votes, 2005 had the lowest…
Descriptors: Public Libraries, Library Administration, Voting, Bond Issues

Greig, Richard D. – Rural Educator, 1991
Describes efforts to enlist community support for a bond referendum to build two new elementary schools in Lunenburg County, Virginia. Recommends (1) establishing a grassroots organization; (2) emphasizing moral issues; (3) stressing needs of the school system; (4) orienting the campaign toward the future; (5) starting the campaign early; and (6)…
Descriptors: Bond Issues, Community Involvement, Community Support, Local Issues
Conyers, John G.; Francl, Terry – American School Board Journal, 1989
An Illinois school system won a bond issue election with a 30-day marketing campaign. Helpful marketing practices include identification of the target audience and finding the best medium to reach the audience. (MLF)
Descriptors: Bond Issues, Community Support, Educational Finance, Elementary Secondary Education