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Direct linkCooper, Alicia D. – Marketing Education Review, 2022
Educators constantly wrestle with the question of how to engage students in an environment in which students are increasingly distracted. This issue has become more relevant as instructors have been forced to pivot to the use of a variety of online learning modalities to administer instruction. While the synchronous online class session allows for…
Descriptors: Group Discussion, Computer Mediated Communication, Learner Engagement, Synchronous Communication
